Get The 5 Golden Rules:
Improve Your Negotiations
Learn Marty Latz’s negotiation system, and get his column with research findings and practical tips on how to be an expert negotiator.
What You’ll Receive…
Get Tips and Strategies to Improve your Negotiations
Learn Latz's 5 Golden Rules of Negotiation
Get Latz's Monthly Negotiation Column
Hear About Upcoming Events
Negotiation Columns & Free Negotiation Lessons
Disney CEO’s Negotiation Lessons (Part Two)
I am not a huge fan of Disneyland and Disneyworld. My wife and kids love them, but I hate long lines and just don’t love rollercoasters and its other rides (largely because I don’t feel great after and it takes me a while to recover). But I do admire how Disney runs...
Disney CEO’s Negotiation Lessons (Part One)
Shortly after being named Disney’s CEO, Bob Iger negotiated peace with then disgruntled and former board member Roy Disney (Walt’s nephew). Roy had just sued Disney over Iger’s selection and it easily could have derailed Iger’s effort to lead Disney in a bold new...
Departments of War and Peace
Paul Eckstein, one of the best litigators I know, told me years ago that his firm would sometimes assign a separate lawyer to try to negotiate and settle a big case in addition to its trial counsel. They would have a “Department of War and a Department of Peace,” he...
Free Negotiation Training:
Learn Latz's 5 Golden Rules of Negotiation.
We'll send you a new video for each rule and you'll get Marty Latz's monthly column with great negotiation tips. We will not share your info. (privacy policy).
Negotiation Books
International Negotiation Expert Marty Latz is the author of Gain the Edge! Negotiating to Get What You Want and his latest book The Real Trump Deal: An Eye-Opening Look at How He Really Negotiates.
Columns & Blogs
Marty Latz has been interviewed or written articles for Politico, Vanity Fair, USA Today and others. He also has written a monthly negotiation column for various newspapers since 1999. Find those free resources here.
Negotiation Training
After attending a LATZ Negotiation seminar, you’ll never look at negotiation the same again. And you won’t fear it. With our strategies, you’ll be transformed into a confident force at the negotiating table.
Negotiation Training
Learning to be an effective negotiator requires personal commitment and credible guidance backed by solid research-based strategy. With LATZ, you’ll learn the latest proven strategies from our uniquely qualified Expert Presenters, who bring real-world experience and sterling academic credentials. Click any of the options for more information.
Marty Latz's Analysis is Trusted by...
(Click the logos below to see the coverage. See more news coverage here.)