Improve Your Negotiations With The 5 Golden Rules.   LEARN THEM

Here are five psychological tendencies to keep in mind when tactically developing and/or negotiating an agenda (what issues to address and in what order):

1.  Listeners remember the beginning and end of a presentation more than the middle.

2.  Repetition of a message (within reason) increases the likelihood of learning and acceptance.

3.  Stressing the similarity of positions and interests will more likely lead to acceptance than focusing on differences.

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